Rexcell Tissue & Airlaid AB

Investing in tissue in Skåpafors to create material of the future

Duni is one of the few companies in the industry owning a paper mill that is focused exclusively on optimized material for the set table. This is a significant competitive advantage and, in 2015, a decision was taken to invest further in the plant’s capacity.

Duni’s wholly-owned subsidiary and paper mill, Rexcell Tissue & Airlaid AB, is located in Skåpafors, Dalsland. It is there that paper material is produced which is subsequently turned into napkins and tablecoverings at converting plans in Poland and Germany. The plant is also specialized in dying paper and handles some 50 different hues.

Apart from tissue, materials created at the plant include Duni’s popular airlaid material Dunilin®, which is a linen-like napkin material. Other examples include Dunicel® and Evolin®, which are also materials especially developed for the premium brand market.


In 2013, a decision was taken that Rexcell would exclusively support the core business by focusing entirely on material for the set table. As a consequence, the production in Skåpafors of input material for hygiene products was gradually phased out. At the same time, all airlaid production was relocated to Skåpafors. As a result, Duni became even more vertically integrated. Having full ownership throughout the chain – from material production and concept development to converting and distribution – provides a competitive edge over other companies in the industry.


In 2015, Duni announced that additional investments will be made in tissue production in Skåpafors. In total, SEK 110 m is to be invested in new technology, thereby increasing capacity by approximately 15% per year. The new technology will enable Duni to actively strengthen its position as a leading manufacturer of unique materials. The objective is to continue to drive development on the market and create a new quality standard for napkins.


In order to create the right types of concepts, it is important to be attentive to the wishes of end consumers. One clear trend is an increasing need for sustainable, environmentally-profiled material – an area in which Rexcell has long been engaged. Compostable material has been a self-evident feature in the production process for a number of years. The new investment will lead to additional improvements from an environmental perspective. Through more efficient production, the volumes of energy, water and raw materials used in the actual production process are reduced.


The increased investment in the paper mill also includes the development of techniques and work methods. Internal communication is prioritized to ensure that employees know which customer is to receive the material in question. Focus is thereby placed on the customers’ needs, with development and production being adapted accordingly.

Rexcell Tissue & Airlaid AB

“Rexcell wants to contribute to driving development in the paper industry. We will continue to create a flexible paper mill which has a self-evident role to play in the future. This is important in order for the finished product ultimately to contribute to a Goodfoodmood®.”

Thomas Lööb, Director Corporate Development


A material known for its moisture distribution, absorption capability and softness. The process is based on using air to distribute the fibers in the material instead of water as in traditional tissue production. Airlaid is used for tablecoverings, placemats and napkins.